March 5, 2025
PRESS RELEASE
Apple introduces the brand new MacBook Air with the hovering efficiency of the M4 chip, a beautiful new sky blue colour, and a decrease beginning worth of $999
The world’s hottest laptop computer delivers extra worth than ever with larger efficiency, as much as 18 hours of battery life, a 12MP Middle Stage digicam, and enhanced exterior show help — all in its strikingly skinny and light-weight design
CUPERTINO, CALIFORNIA Apple right now introduced the brand new MacBook Air, that includes the blazing-fast efficiency of the M4 chip, as much as 18 hours of battery life,1 a brand new 12MP Middle Stage digicam, and a decrease beginning worth. It additionally affords help for as much as two exterior shows along with the built-in show, 16GB of beginning unified reminiscence, and the unbelievable capabilities of macOS Sequoia with Apple Intelligence — all packed into its strikingly skinny and light-weight design that’s constructed to final. The brand new MacBook Air now is available in an all-new colour — sky blue, a metallic gentle blue that joins midnight, starlight, and silver — giving MacBook Air its most lovely array of colours ever. It additionally now begins at simply $999 — $100 lower than earlier than — and $899 for training, making it an unbelievable worth for college kids, enterprise professionals, or anybody in search of an exceptional mixture of world-class efficiency, portability, design, and sturdiness. With two sizes to select from, the brand new 13- and 15-inch MacBook Air can be found to pre-order right now, with availability starting Wednesday, March 12.
“MacBook Air is by far the world’s hottest laptop computer, and right now we’re giving everybody much more causes to find it irresistible, together with a giant increase in efficiency with the M4 chip, a brand new Middle Stage digicam, and a good looking new sky blue colour,” stated Greg Joswiak, Apple’s senior vice chairman of Worldwide Advertising. “Mixed with its skinny and light-weight, fanless design, all-day battery life, and the unbelievable capabilities of macOS Sequoia with Apple Intelligence, MacBook Air is in contrast to some other laptop computer. And with a brand new decrease beginning worth of $999, MacBook Air delivers extra worth to shoppers than ever earlier than, making this the proper second to improve or expertise the Mac for the primary time.”
A Contemporary New Hue: Howdy, Sky Blue
Including a brand new option to the lineup of MacBook Air colours is the all-new sky blue. A ravishing, metallic gentle blue that creates a dynamic gradient when gentle displays off of its floor, sky blue joins midnight, starlight, and silver to finish the sensible array of colour decisions for MacBook Air. All colour choices, together with sky blue, include a color-matched MagSafe cost cable.
M4: Efficiency to the Subsequent Degree
With M4 in MacBook Air, all the things from every day actions like multitasking between apps to extra demanding duties like picture and video enhancing is quicker and extra fluid. The M4 chip includes a highly effective 10-core CPU, an as much as 10-core GPU, and help for as much as 32GB of unified reminiscence, making the brand new MacBook Air as much as 2x sooner than the M1 mannequin.1 When in comparison with the quickest Intel-based MacBook Air, the M4 mannequin delivers as much as 23x sooner efficiency.1 With battery life on the brand new MacBook Air as much as 18 hours, Intel-based upgraders will rise up to 6 extra hours, to allow them to get extra performed on a single cost.1 The highly effective Neural Engine within the M4 chip, which accelerates AI-based duties, can also be as much as 3x sooner than on MacBook Air with M1, considerably growing pace in duties like routinely enhancing pictures and eradicating background noise from a video.
MacBook Air with M4 delivers a brand new degree of efficiency:
- Spreadsheet calculation efficiency in Microsoft Excel is as much as 4.7x sooner than the quickest Intel-based MacBook Air, and as much as 1.6x sooner than the 13-inch MacBook Air with M1.1
- Video enhancing in iMovie is as much as 8x sooner than the quickest Intel-based MacBook Air, and as much as 2x sooner than the 13-inch MacBook Air with M1.2
- Picture enhancing in Adobe Photoshop is as much as 3.6x sooner than the quickest Intel-based MacBook Air, and as much as 2x sooner than the 13-inch MacBook Air with M1.1
- Internet looking is as much as 60 % sooner when in comparison with a PC laptop computer with an Intel Core Extremely 7 processor, and extra demanding duties rise up to 2x sooner efficiency.1
Constructed for Apple Intelligence
MacBook Air is constructed for Apple Intelligence, unlocking thrilling new capabilities that make Mac much more useful and highly effective. Customers can discover artistic new methods to specific themselves visually with Picture Playground, create the proper emoji with Genmoji, and make their writing much more dynamic with Writing Instruments. With new Siri enhancements, customers can transfer fluidly between spoken and typed requests to speed up duties all through their day, and Siri can reply 1000’s of questions on Mac options and settings, with step-by-step directions for find out how to do one thing on Mac. With entry to ChatGPT seamlessly built-in into Writing Instruments and Siri, customers can select to entry ChatGPT’s experience to allow them to get issues performed sooner and simpler than ever earlier than. Customers can entry ChatGPT at no cost with out creating an account, and privateness protections are in-built — their IP addresses are obscured and OpenAI received’t retailer requests. Customers can select whether or not to allow ChatGPT integration, and are in full management of after they use it and what info is shared with ChatGPT.
Designed to guard customers’ privateness at each step, Apple Intelligence makes use of on-device processing, which means that most of the fashions that energy it run fully on system. For requests that require entry to bigger fashions, Personal Cloud Compute extends the privateness and safety of Mac into the cloud to unlock much more intelligence. When utilizing Personal Cloud Compute, customers’ information is rarely saved or shared with Apple; it’s used solely to meet their request.
At all times Digital camera-Prepared
A brand new 12MP Middle Stage digicam with improved video high quality retains MacBook Air customers trying their greatest, whether or not at house, faculty, or work. Middle Stage routinely retains customers centered within the body as they transfer round — nice for connecting with family and friends over FaceTime or becoming a member of an necessary assembly. It additionally helps Desk View, which concurrently shows the person and a top-down view of their desk, making video calls much more participating for individuals who wish to showcase their newest DIY venture or current a prototype at work.
Enhanced Show Assist
MacBook Air can simply energy a multi-display setup to make viewing and interacting with content material a breeze, for anybody from enterprise professionals on the workplace multitasking throughout a number of home windows, to college students in a dorm room tackling a giant venture throughout a number of apps. For customers who prefer to unfold their work out, MacBook Air now helps as much as two 6K exterior shows, along with its built-in Liquid Retina show.
All the things Customers Already Love
Extra folks select MacBook Air over some other laptop computer. Along with what’s new, MacBook Air with M4 contains the entire helpful options and capabilities which have made it so widespread, together with:
- Reliability and sturdiness: The 13- and 15-inch MacBook Air function a sturdy aluminum unibody enclosure that’s constructed to final, and are each lower than half an inch skinny, so customers can work, play, or create from anyplace. The 13-inch mannequin gives the last word in portability for customers on the go, whereas the 15-inch mannequin affords much more room to multitask.
- Contact ID and Magic Keyboard: With the superior safety of Contact ID, customers can simply and securely unlock their MacBook Air, make on-line purchases with Apple Pay, and obtain apps. The snug and quiet Magic Keyboard is backlit and comes with a full-height operate row.
- Beautiful show: MacBook Air includes a sensible 13.6- or 15.3-inch Liquid Retina show with as much as 500 nits of brightness, help for 1 billion colours, and as much as 2x the decision of comparable PC laptops. Content material appears to be like vivid with sharp element, and textual content seems tremendous crisp.
- Versatile connectivity: MacBook Air with M4 options quick Wi-Fi 6E and Bluetooth 5.3. It additionally contains MagSafe charging and two Thunderbolt ports for connecting equipment like exterior storage and safety keys, together with a 3.5mm headphone jack.
- Mics and audio system: Customers will sound their greatest with a three-mic array and enhanced voice readability on audio and video calls. And with an immersive sound system that has help for Spatial Audio together with Dolby Atmos, customers will get pleasure from a three-dimensional soundstage for music and films.
An Unequalled Expertise: macOS Sequoia
macOS Sequoia completes the brand new MacBook Air expertise with a number of thrilling options, together with iPhone Mirroring, permitting customers to wirelessly work together with their iPhone, its apps, and notifications immediately from their Mac.3 Safari, the world’s quickest browser,4 now surfaces related info on websites in Highlights; summarizes articles within the redesigned Reader; retains movies entrance and middle in a brand new Video Viewer; and lets customers conceal distracting objects with Distraction Management. Gaming will get much more immersive with options like Personalised Spatial Audio and enhancements to Recreation Mode, together with a breadth of thrilling titles, together with Civilization VII, Wuthering Waves, and extra. Simpler window tiling means customers can keep organized with a window format that works greatest for them. The all-new Passwords app offers handy entry to passwords, passkeys, and different credentials — all saved in a single place. And customers can apply new, lovely built-in backgrounds for video calls, which embrace quite a lot of colour gradients, or use their very own pictures.
Subsequent month, macOS Sequoia 15.4 will make it simpler than ever to arrange the brand new MacBook Air with iPhone. By merely bringing iPhone near Mac, customers can shortly and conveniently check in to their Apple Account to get their information, pictures, messages, passwords, and extra on their new MacBook Air.5
Higher for the Surroundings
MacBook Air is designed with the setting in thoughts. As a part of Apple 2030, the corporate’s formidable objective to be carbon impartial throughout its whole carbon footprint by the top of this decade, Apple is transitioning to renewable electrical energy for manufacturing, and investing in wind and photo voltaic tasks world wide to deal with the electrical energy used to cost all Apple merchandise, together with MacBook Air. At present, all Apple services run on 100% renewable electrical energy — together with the information facilities that energy Apple Intelligence.
To attain Apple 2030, the corporate is designing merchandise with extra recycled and renewable supplies, which additional drives down the carbon footprint. MacBook Air options over 55 % recycled content material general, essentially the most in any Apple product. This contains 100% recycled aluminum within the enclosure and 100% recycled uncommon earth components in all magnets. The battery comprises 100% recycled cobalt and — in a primary for any Mac — over 95 % recycled lithium. MacBook Air meets Apple’s excessive requirements for power effectivity, and is freed from mercury, brominated flame retardants, and PVC. The packaging is fully fiber-based, bringing Apple nearer to its objective to take away plastic from all packaging by the top of 2025.6
Pricing and Availability
- Prospects can pre-order the brand new MacBook Air with M4 beginning right now on apple.com/retailer and within the Apple Retailer app in 28 international locations and areas, together with the U.S. It’s going to start arriving to clients, and might be in Apple Retailer areas and Apple Approved Resellers, beginning Wednesday, March 12.
- The 13-inch MacBook Air with M4 begins at $999 (U.S.) and $899 (U.S.) for training, and the 15‑inch MacBook Air with M4 begins at $1,199 (U.S.) and $1,099 (U.S.) for training. Each can be found in sky blue, midnight, starlight, and silver.
- Further technical specs, configure-to-order choices, and equipment can be found at apple.com/mac.
- Apple Intelligence is out there on all Mac fashions with M1 and later, in localized English for Australia, Canada, Eire, New Zealand, South Africa, the UK, and the U.S. Further languages — together with French, German, Italian, Portuguese (Brazil), Spanish, Japanese, Korean, Chinese language (simplified), English (Singapore), and English (India) — might be accessible in April, with extra languages coming over the course of the 12 months, together with Vietnamese. Some options, purposes, and providers might not be accessible in all areas or all languages.
- With Apple Commerce In, clients can commerce of their present pc and get credit score towards a brand new Mac. Prospects can go to apple.com/store/trade-in to see what their system is value.
- AppleCare+ for Mac gives unparalleled service and help. This contains limitless incidents of unintended harm, battery service protection, and 24/7 help from the individuals who know Mac greatest.
- Each buyer who buys immediately from Apple Retail will get entry to Private Setup. In these guided on-line classes, a Specialist can stroll them by way of setup, or concentrate on options that assist them profit from their new system. Prospects also can study extra about getting began with their new system with a At present at Apple session at their nearest Apple Retailer.
- Prospects within the U.S. who store at Apple utilizing Apple Card pays month-to-month at 0 % APR after they select to take a look at with Apple Card Month-to-month Installments, and so they’ll get 3 % Each day Money again — all up entrance. Extra info — together with particulars on eligibility, exclusions, and Apple Card phrases — is out there at apple.com/apple-card/monthly-installments.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. At present, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple units and empower folks with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 staff are devoted to creating the very best merchandise on earth and to leaving the world higher than we discovered it.
- Testing was performed by Apple in January 2025. See apple.com/macbook-air for extra info. Battery life varies by use and configuration. See apple.com/batteries for extra info.
- Outcomes are in comparison with previous-generation MacBook Air programs with Apple M1, 8-core CPU, 8-core GPU, 16GB of RAM, and 2TB SSD; and 1.2GHz quad-core Intel Core i7-based MacBook Air programs with Intel Iris Plus Graphics, 16GB of RAM, and 2TB SSD.
- Accessible on Mac computer systems with Apple silicon and Intel-based Mac computer systems with a T2 Safety Chip. See necessities on apple.com/macos/macos-sequoia. Some iPhone options (for instance, digicam and microphone) are usually not appropriate with iPhone Mirroring.
- Testing was performed by Apple in August 2024. See apple.com/safari for extra info.
- Accessible subsequent month on macOS Sequoia 15.4 with iPhone and iPad operating iOS 18.4, iPadOS 18.4, or a later model.
- Primarily based on retail packaging as shipped by Apple. Breakdown of U.S. retail packaging by weight. Adhesives, inks, and coatings are excluded from our calculations of plastic content material and packaging weight.
Press Contacts
Starlayne Meza
Apple
Lizette Viviana Du Pond
Apple
Apple Media Helpline
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